Marketing & Video for Startups

Roast Profiles

Coffee - Creating Roast Profiles

In addition to owning two cafés in the San Francisco Bay Area, Keba Konte is also a coffee roaster. This piece follows him as he develops a "roast profile," and was put together from footage we shot making a short documentary about him. We thought it deserved its own edit. He has a "coffee dojo" that he built himself in the basement of his house just for developing profiles.